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Media Contact:

Erin Moran

646-233-4954

erin@dressforsuccess.org

 

FOR IMMEDIATE RELEASE

 DRESS FOR SUCCESS WORLDWIDE PARTNERS WITH AETNA

Health and Wellness Program Created for Disadvantaged Women and Their Families

    New York, NY (February 4, 2010) Dress for Success Worldwide, an international non-profit organization that helps disadvantaged women achieve self-sufficiency, announces Aetna as the national sponsor of its new Professional Womens Group Health and Wellness initiative, Aetna and Dress for Success: Empowering Women & Their Families to Make Healthy Life Choices.  Aetna, one of the nations leading diversified health care benefits companies, is generously supporting the creation and implementation of a health education program, which will be incorporated into each Dress for Success Professional Womens Group (PWG) across the country.

 

The Professional Womens Group is a networking association for Dress for Success clients who have recently entered the workforce, some for the first time, to provide support, practical information and inspiration to help women achieve self-defined success in career and in life.  The Health and Wellness initiative will be a key component of the PWGs 2010 curriculum.  Dress for Success found that many of the women served by the organization were lacking basic health literacy. With the majority of PWG members being single mothers, providing health education will positively impact entire families.  This comprehensive curriculum will provide women with valuable information and tools to ensure a healthy and productive lifestyle at work and at home. Each affiliate will conduct health and wellness sessions on topics such as Healthy Aging and Elder Care; Cancer Awareness and Prevention; Mental Health and Personal Wellness; and HIV and AIDS Awareness for Women and Girls.  

 

Health literacy is an integral component of personal success, said Joi Gordon, CEO of Dress for Success Worldwide.  Dress for Success greatly appreciates the generosity of Aetna for providing us with the tools to incorporate this important initiative into our programming.

 

Personal wellness is a foundational element of self-confidence, and we are pleased to support a program that will help women lead healthier, more productive lives both at home and at work, said Floyd Green, head of Community Relations and Urban Marketing at Aetna.  We look forward to a great program and a successful partnership with Dress for Success.

 

About Dress for Success

Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 100 cities in the U.S., Australia, Canada, Mexico, the Netherlands, New Zealand, Poland, the UK and the West Indies. To date, Dress for Success has helped more than 500,000 women work towards self-sufficiency. Visit www.dressforsuccess.org to learn more.

 

About Aetna

Aetna is one of the nations leading diversified health care benefits companies, serving approximately 36.3 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional and consumer-directed health insurance products and related services, including medical, pharmacy, dental, behavioral health, group life and disability plans, and medical management capabilities and health care management services for Medicaid plans. Our customers include employer groups, individuals, college students, part-time and hourly workers, health plans, governmental units, government-sponsored plans, labor groups and expatriates. For more information, see www.aetna.com.

 

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Dress for Success Worldwide :: 32 East 31st Street 7th Floor :: New York, NY 10016 Ph: 212.532.1922 | Fax: 212.684.9563