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News | Media | Press Releases
Contact:
Shaun Leavy
MWW Group
(201) 964-2427
sleavy@mww.com
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FOR IMMEDIATE RELEASE
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THE PALM GIVES ITS GUESTS A TASTE OF SUCCESS; LEGENDARY RESTAURANT GROUP
TO RAISE A MINIMUM OF $25,000 FOR DRESS FOR SUCCESS
As Part of its PalmCares Philanthropic Program, The Palm Kicks Off
National Fundraising Alliance with Dress for Success by Donating 10% of Proceeds
From New Salads and "Women in Wine" Menu Throughout September and October
WASHINGTON, D.C., August 23, 2007 The Palm
Restaurant (www.thepalm.com), the nation's classic American
steak house, today announced a national fundraising alliance
with Dress for Success Worldwide that will feature the
launch of a new menu of "Dressed" for Success lunch entrée
salads created by Palm Executive Chefs. Additionally, The
Palm will introduce nine "Women in Wine" vintage selections,
presented by influential women in the wine industry. The new
menu will be available across Palm Restaurant locations
nationwide throughout the months of September and October.
The Palm also announced that it will host special events at
a number of its locations to help generate funding for local
Dress for Success affiliates. The partnership is part of PalmCares, a philanthropic program that reflects the
company's commitment to generosity by supporting local and
nationally recognized nonprofit organizations that address
issues of empowerment, hunger, health awareness and
equality.
"Dress for Success is an incredible organization that
empowers women by giving them the tools they need to be
successful in their professional and personal lives," said
Betsy Mercado, vice president of human resources at The Palm
Restaurant Group. "At The Palm, we have long said that
generosity is the cornerstone of hospitality. Through
PalmCares, we are proud to work alongside a great partner in
Dress for Success to help make a positive change in the
communities where we live, work and do business."
The Palm will donate 10% of all proceeds from these new menu
items to Dress for Success Worldwide, with a minimum annual
donation of $25,000. The program will help Dress for Success
in its mission to promote the economic independence of women
by providing professional attire, a support network and
career development skills to help them succeed in work and
in life.
"The Palm is a company that shares our vision of helping
disadvantaged women take charge of their lives," said Joi
Gordon, Chief Executive Officer of Dress for Success
Worldwide. "This partnership with The Palm will strengthen
our efforts to help women successfully transition into the
workforce and build thriving careers."
The new menu additions will include:
“Dressed
for Success” Entrée Lunch Salads
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Tequila Shrimp Salad
$17.00
Grilled tequila marinated
shrimp, mixed greens, black bean corn salsa, sliced
avocado, crispy tortilla strips, cilantro lime
vinaigrette
-
Steak House Chopped Salad
$16.50
Marinated USDA
prime skirt steak over chopped lettuce, bacon, eggs,
hearts of
palm, onions, roasted red pepper, Danish blue cheese,
choice of dressing
-
Grilled Mediterranean Chicken Salad
$13.50
Grilled marinated chicken
breast and portobello mushrooms over mixed greens,
artichokes, pepperoncini, olives, cherry tomatoes,
cucumbers, feta cheese, Mediterranean vinaigrette
-
Fresh Fruit Salad
$14.50
Mixed melon, pineapple,
grapes and berries served with yogurt toasted granola,
honey-lime rum dressing
-
Raspberry Tempura Lobster Salad
$17.00
Nova Scotia lobster tempura,
raspberries, cherry tomatoes, baby greens, raspberry
vinaigrette
“Women in
Wine” Vintage Selections
Presented by influential women in the wine industry (pricing varies by market):
- Patricia Colagiuri, Sue Mueller & Brenda Helies, owners of distinguished vineyards worldwide and the Kobrand Corporation present: Foley Estates, Chardonnay, Domaine Carneros, Pinot Noir and Sequoia Grove Cabernet Sauvignon
- Representing the Marchesi Antinori family's 26th generation, sisters Albiera, Allegra & Alessia Antinori present: Péppoli Chianti Classico; Villa Antinori, Sangiovese/Cabernet; and Bocca di Lupo, Angianico/Cabernet
- Partners Kristy & Corene Phillips with the assistance of Tracy Knapp from Michael-David Vineyards present: Earthquake, Cabernet Sauvignon, 7 Heavenly Chards, Chardonnay and Petite Petite, Petite Syrah/Petite Verdot
"Our guests will absolutely love our new salad and wine menus, which offer a delicious way to support a very important cause," added Tony Tammero, corporate executive chef at The Palm Restaurant Group. "We created the 'Dressed for Success' salad entrees to embody the strength and resilience of the great women who take part in the Dress for Success program. We have also introduced a hand-picked collection of select vintages that pay tribute to a group of influential women who have helped to re-shape and lead the wine industry."
About The Palm
The Palm Restaurant proudly serves huge cuts of USDA prime-aged beef, jumbo Nova Scotia lobster and premium seafood, cooked to perfection with service and atmosphere like nowhere else. Known as the "place to see and be seen," the famed walls of each Palm are adorned with the caricatures of celebrities, politicians and socialites who make up its impressive customer base. Through four generations, the two families who opened the original Palm in 1926 on the east side of Manhattan have maintained co-ownership of the restaurant company. The Palm currently has more than 25 restaurants in 24 cities across the United States, Mexico and Puerto Rico. For more information on The Palm, visit
www.thepalm.com.
About Dress for Success
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 80 cities in the U.S., Canada, New Zealand, the Netherlands and the UK. To date, Dress for Success has helped more that 350,000 women work towards self-sufficiency. Visit
www.dressforsuccess.org to learn more.
About PalmCares
PalmCares is the philanthropic program of The Palm Restaurant Group, supporting local and national causes of merit. PalmCares supports local and nationally recognized nonprofit organizations that address issues of empowerment, hunger, health awareness and equality in the communities where The Palm Family of employees live, work and do business. At The Palm, generosity is the cornerstone of hospitality.
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